We are a full service film and video production company with offices in New York City and San Francisco. Our team produces commercials, industrial films, long format documentaries and editorial video content. We work with clients all over the country and have produced projects in Africa, India, Southeast Asia, Central America and Eastern Europe.


28 Precita Avenue
San Francisco, CA 94110


1325 6th Ave, 28th Fl
New York, NY 10019

Our Clients

Our Team

Sam Rider
Director of Photography/Producer –San Francisco/New York City

Sam Rider graduated from the Tisch NYU film school in 2001, and has since forgone sleep to produce films and videos around the world. He has produced and filmed hundreds of editorial spots for Time Magazine, Fortune, Essence, Entertainment Weekly, The New York Times, and Maxim. Sam has also produced four narrative feature films, including “Graceland,” a film set and produced in Manila that premiered at the Tribeca Film Festival and released theatrically in 20 cities throughout the United States. He has produced and shot documentaries in India, Africa, Eastern Europe, Central America and Southeast Asia. He has also shot and produced on a wide array of MTV and Discovery Channel shows and has worked with clients such as Clorox, Ford, Google, and Dewar’s Scotch to create commercial and online branded content.

Cliff Traiman
Director of Photography – San Francisco

CLIFF TRAIMAN works as a Director of Photography on Commercial, Industrial and Narrative productions. He has shot several feature length films including, “The Village Barbershop,” “Broken Arrows,” “Apartment 202,” and “Kung Phooey,” as well as the nationally syndicated television show, “Ultimate Living.” His Commercial & Corporate clientele includes Comcast, 24-Hour Fitness, Honda, Hewlett Packard, Apple Computers, EBay, Google, Yahoo, Skype, Frito Lay, Oracle, Cisco, Juniper Networks, Genentec, San Francisco Giants, San Jose Earthquakes, and Franklin Templeton.

Josh Kriegman
Producer/Editor—New York

Josh Kriegman is a television producer and documentary editor. He most recently produced a segment for PBS’ news series, “Need to Know,” about how Texas is leading the nation in progressive criminal justice reform. As a show producer and director for MTV’s long-running docu-series, MADE, Kriegman created episodes for the 2010 Emmy Award-winning season. He wrote, directed, and produced the 2009 feature documentary “The pursuit of Righteousness” and was a cinematographer and editor on the documentary Greening Beijing.

Nikola Chapelle
Sound Mixer—New York

Nikola Chapelle works as as sound mixer for projects all over the world.  He has worked as the primary sound mixer on many feature films including “Graceland” and “Kumiai Land.” He has also mixed sound for documentaries including the “Jeremy Scott Movie” (starring Katy Perry, Lady Gaga, Rita Ora, and Paris Hilton). Working on Mtv shows he has worked with Kanye West, DJ Questlove, DJ Premier, Duck Sauce and DJ Diplo. He has also mixed sound for shows such as Dancing with the Stars, The Voice, Master Chef and Top Chef.

Sarah Smith
Post-Production Supervisor—New York